About
Kelart communications
Key data
At Kelart, we're the architects of your reputation in challenging times.
Our boutique public relations agency excels in corporate communications and crisis management. Our mission? To maintain the trust of your audiences when every word counts.
Whether you’re going through a major transformation or a media storm, we’re your strategic ally. We craft powerful narratives, manage media relations with finesse, and ensure your voice remains strong and credible.
Our strength lies in our ability to turn challenges into opportunities, keeping your stakeholders engaged even at the most critical moments.
There are always answers to your most complex reputation and PR challenges.
They can even be turned into opportunities. Let us prove it to you.
Our guiding values.
Trust
The trust of your audience is what keeps you alive and credible as a company. It’s the same for us. That’s why trust guides our actions. We maintain it with all our customers, thanks to our ethics, integrity and attentiveness. We subscribe to the SQPRP code of ethics.
Finesse
We handle delicate situations with tact and precision. Drawing on our extensive experience, our team of senior employees has developed an expertise that enables us to successfully tackle the most elaborate challenges related to your reputation.
Ingenuity
We rely on a constantly evolving approach based on the latest trends in communications and public relations. We anticipate change and don’t hesitate to think outside the box and explore new ideas, to get more results for you.
Expertise
Our senior professionals tackle the most complex reputation issues, from crisis management to the acceptability of new technologies. Their expertise has been forged over the years through a variety of successful situations.
Trust is at the heart of our mission
“Trust is more than just a principle in public relations; it’s the star that guides our actions. In a world tinged with crises, building trust is the key to convincing your audiences and maintaining your reputation. It’s THE determining factor in their decision to do business with you. We’re here to rebuild and restore your image when you need it.”
Lawrence Esso, founder of Kelart Communications
Support Before, During and After the crisis
Preserve and rebuild your image
When it comes to reputation and public relations challenges, there are always answers. Turn those challenges into opportunities with our help.
SQPRP Gold Award Recipient
We are proud to have been awarded the Gold Award in the “Strategic Excellence – Issues Management and Crisis Communication” category by the Société québécoise des professionnels en relations publiques (SQPRP) at the 2023 gala.
Trust at the heart of our mission
“Trust is more than a principle, it’s the star that guides our actions. It’s essential to winning over your audiences and maintaining your reputation. We’re here to rebuild and restore your image when you need it.” – Lawrence Esso, founder of Kelart Communications
Let's build a reputation that will stand the test of time.
Biography
From adventure dream to corporate world
Driven from an early age by a desire for adventure and adrenalin, Lawrence nurtured the dream of joining Reporters Without Borders. However, her career took a different turn when she specialized in public relations at McGill University. She developed her communications and public relations skills at Bombardier Aerospace, then joined Moment Factory, immersing herself in the world of international media relations.
A Passion for Innovation
Her transition from aeronautics to the world of entertainment technology and special effects reveals Lawrence's fascination with innovation, creativity and new technologies. She quickly distinguished herself by her ability to translate complex concepts into language accessible to the general public. Her thirst for adrenalin also resurfaces, and she hones her crisis management skills with brio.
Founding of Kelart Communications
Lawrence sees her career in the big picture, despite the limitations imposed on her by the corporate world.
As an Afrodescendant woman, she felt certain doors were closed to her and decided to open them herself.
In 2020, she founded Kelart communications, a boutique public relations agency based in Montreal, serving clients in French and English across Canada. That same year, Lawrence becomes a nationally accredited public relations professional.
She has always had the answers to her clients' most complex public relations challenges.
Awards and affiliations
- Accredited Professional (APR) by the Canadian Public Relations Society.
- Certified Public Relations Professional (PRI) in Quebec.
- Member of the SQPRP Board of Directors.
- Ambassador of CMTL's Group of Thirty for inclusive governance.
- Host of the Futuristik 3.0 podcast on new technologies.
- Mentor for McGill Women in Leadership.
- Board member of Île du savoir, organizer of the Festival Eurêka.
Our strength:
Make your reputation shine.
Why choose Kelart Communications?
Ideal balance between large agency and independent consultant.
At Kelart, you work directly with a flexible, senior team, without bureaucracy. The contact is direct and we are dedicated to your mandate. We value long-term relationships and offer the same level of service, whatever the size of your company.
A wide range of resources.
Whether it's contacting an expert on the other side of the planet or getting a report from a leading expert in your industry, we don't shy away from any obstacle. Our commitment is total, and we go the extra mile to get results.
Rigor and precision.
We're meticulous and prepared to take on any challenge, with an eye for (the last) detail. Thoroughness is our watchword. We make sure we're prepared and solid enough to face the tricky questions of your different audiences.
Positivity and creativity.
We find innovative ideas to give hope even in the most complex situations.
Absolute trust.
We are aware of the responsibilities you place in our hands, and take them very seriously, offering excellence and quality to your projects.
Calm and control.
In crisis situations, we push the analysis and make quick decisions, while keeping our emotions under control.
Perseverance and tenacity.
We NEVER give up. We believe there are always answers, even when everything seems impossible.