Futuristik 3.0 Podcast – Episode 1: Putting people at the heart of technological experiences
Futuristik 3.0 is launching its very first podcast, an episode with Alfonso Hernandez, co-founder of Atypic Labs, a startup whose ambition is to offer virtual and hybrid experiences with a sustainable, technological and human footprint. Available on Ausha, Alfonso shares his beautiful vision that combines technology and human relationships.
Strengthening connections in the augmented world
Faced with the rise of the technological tool, Alfonso Hernandez calls for a rethinking of the human. Technological tools must serve human interaction, not detract from it. Atypic Labs presents its immersive and inclusive platforms, enabling everyone to feel connected to their environment and to others.
Among other things, this episode looks at the possibilities of hybrid experiences in a wide range of sectors, from events to education, with the issues revealed echoing the values upheld by Lawrence Esso: public relations consultant and director of Kelart Communications.
Far from the culture of pretence, Lawrence Esso: innovation and human proximity
Like Alfonso, a communications professional, Lawrence Esso declares her contempt for the belief in the human substitute that would humanize interpersonal relations. Through her agency Kelart Communications, she accompanies her customers in contact with this complex environment, preferring two strategies: the strategy of human innovation and the pragmatic strategy of authentic relationships by advertising human proximity where it is too often scorned. In this respect, the collaborative approach advocated by Atypic Labs is a good illustration of the aim shared by Lawrence to create enriching relationships with its audiences.
An essential listening ear
Whether you’re a professional curious about how technology can humanize your business, or an innovation enthusiast, this episode of Futuristik 3.0 offers a rich and inspiring reflection. Dive into this conversation to explore avenues that will transform the way you design technological experiences.
To find out more, contact Kelart Communications and discover how Lawrence Esso can help you integrate innovative and human strategies into your projects.