In a world of possible crises at any moment, companies need to be prepared to handle treacherous situations wisely. With this in mind, Lawrence Esso, certified public relations consultant and founder of Kelart Communications, collaborated with Flanagan Public Relations on a subject of such importance.
The strategic challenge of crisis management
Crisis management isn’t just about putting out the media fire. It’s about preserving an organization’s reputation while maintaining the trust of its stakeholders. Truly armed with solid know-how in strategic communications, particularly in international media relations, Lawrence Esso wanted to enrich the content of the Flanagan Public Relations website with best practices in crisis management.
Corporate solutions
In his article, Lawrence Esso shares his vision of crisis management, which is resolutely proactive, focused on transparency, crisis planning, dialogue and communication. His aim is to provide concrete solutions for companies facing complex challenges, enabling them, for example, to transform their crises into profitable learning for their development.
Kelart Communications, a valuable partner
Through his collaboration with Kelart Communications, Lawrence Esso continues to demonstrate the importance of devising strategies to provide appropriate responses to such crucial issues. Whether it’s to prevent or remedy a crisis, his expertise is an invaluable asset for companies operating in high-risk environments.
To find out more about crisis management and Kelart Communications’ services, please browse our site, or request a service from Lawrence Esso.