The 8 essentials for deploying assets in business and at work

On April 9, at noon, BPW Montreal definitively scheduled a series of discussion workshops entitled Les expertes, offering a great opportunity to discuss the state of professional reality and the skills to be developed for success in business, enabling participants to enrich their knowledge of the essential skills that protect the future of their careers.

This mission was entrusted to Lawrence Esso, certified public relations consultant and founder of Kelart Communications, who highlighted, during the workshop, the 8 essentials for deploying assets in business and at work. When properly mastered, they not only optimize performance, but also enable you to take your place in the circle of successful companies.

1) Clear, strategic communication

Clear, strategic communication is the first of the essential skills a professional must master in the world of work. Lawrence Esso emphasizes the need to think in terms of context, and to understand the people you’re talking to as a criterion for good communication, a skill that is central to public relations and business management.

2) Active listening

Active listening is essential if we are to build good relations with all our partners. It enables us to analyze the expectations of others, and to provide answers to the problems posed by our partners with regard to the company’s work.

3) Authentic leadership

Being a good leader means knowing how to guide your team while remaining authentic and accessible. The leader who transforms his or her words into deeds, without failing, under any circumstances, in an act of non-verbal communication.

4) Managing time and priorities

Managing time and priorities is an essential asset for remaining efficient and productive, avoiding giving in to work emergencies and being overwhelmed by unwelcome emergencies.

5) Resilience in the face of difficulties

    Difficulties are part and parcel of any career path. Being resilient means bouncing back from setbacks, learning from each experience and moving forward.

    6) Creativity and innovation

      In the ever-changing world of business, creativity has become essential. Professionals of a different era, skilled in thinking things differently and open to innovation, are much better equipped to face the competition.

      7) The professional network

      Building a solid, strategic network is one of the best ways to develop your professional career. Gleaning information from a heterogeneous network can open doors and create opportunities.

      8) Emotional intelligence

        Being able to grasp and manage one’s own emotions, and those of others, is one of the skills needed to maintain harmonious relationships and promote a respectful, motivating work climate.

        Conclusion

        This workshop enabled a large number of professionals to become aware of the importance of these essential skills, and to envisage practical tools for integrating them into their daily work. Inspired and better equipped to succeed, each of the event’s participants appreciated Lawrence Esso’s expertise.

        For companies and individuals wishing to develop their core competencies and strengthen their strategic communications, Kelart Communications offers a tailor-made coaching service. With this in mind, Lawrence Esso and his team are ready to work with their customers on their journey towards professional excellence.

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